.svg){kind=small}
2026 Comparison
Levy Fleets vs Turo
Turo brings reach and takes 10–30% of it. Levy gives you a peer-to-peer marketplace and a direct channel at 8%, with remote handoff and a customer list that belongs to you. Most operators run both.
TL;DR: Turo has the reach and it will fill your calendar — but it takes 10–30% of every trip forever, and the lower rates cost you up to $2,750 of damage responsibility. Levy runs its own peer-to-peer marketplace plus your direct channel at 8%, with remote handoff, per-trip protection, reviews, and a customer list that belongs to you. Turo is still the bigger audience; Levy is the one you own.
Turo takes
10–30%
Per trip, set by the host earnings plan you pick
Levy takes
8%
Of car-sharing revenue on your own direct bookings
Damage responsibility
$250–$2,750
On Turo, the lower the commission the higher your exposure
Who owns the customer
You
Direct bookings build your rider list, not the marketplace’s
Keep Turo for reach. Run the fleet — and your own marketplace — on Levy.
This is not a rip-and-replace decision, and operators who treat it that way usually lose bookings. Turo has the largest audience in US car sharing, and walking away from it on day one means walking away from revenue you have already earned. The pattern that works is to keep the Turo listings exactly as they are while standing up Levy next to them: your listings on Levy’s peer-to-peer marketplace, your own direct booking page, your pricing, your repeat customers. Trips that come from Turo stay on Turo’s terms. Trips that come through Levy or your own channel run at 8% instead of 10–30%, and the customer becomes yours. Over time most operators shift the mix rather than flipping a switch.
L
Levy Fleets
United States
Managed: 8% of car-sharing revenue — no fee when the fleet is idle
Rental: $3/vehicle/mo — booking, contracts, invoicing, POS, maintenance, tolls
Connected: $14/vehicle/mo — adds vehicle access, Guestpass unlock, telemetry, AI damage detection
No setup fee, no fleet-size minimum, no hardware required on OEM-compatible vehicles
Turnkey solution with operational support
Turo Go keyless entry is limited to eligible vehicles and markets, which is why most hosts still meet guests or leave a lockbox. Levy Guestpass works from the vehicle access path you configure in Levy Fleets — Smartcar/OEM, Uconnect, Linka, or supported hardware — and gates unlock behind guest phone verification, a host-controlled ID check, and the trip window. It is a host-managed access layer, not an official Turo integration, and hosts should keep a physical key fallback available.
T
Turo
San Francisco, California, USA
Marketplace commission — 10–30% of every trip, no monthly fee - 10–30% of trip revenue
1–200+ vehicles
Individual car owners renting out a personal vehicle, Professional hosts running 10–200+ vehicle fleets as a business
Turo’s plan menu is a commission-for-liability trade
Turo’s three host earnings plans are not really pricing tiers — they are a risk dial. Taking the 90% host share means accepting $2,750 of damage responsibility on any incident; dropping to a $250 responsibility costs you 30% of every trip. There is no combination that gives you both. On your own direct channel that trade does not exist in the same form: Levy charges 8% of car-sharing revenue regardless, and your insurance arrangement is a separate commercial decision you make once, with a carrier you chose, rather than a per-trip setting inside somebody else’s marketplace.
Detailed Comparison
Business Model & Economics
What it fundamentally is
Levy Fleets
A peer-to-peer marketplace plus the fleet software underneath it — listings, booking, handoff, operations, payments
Turo
A two-sided marketplace that supplies reach and takes a cut of it
Cost per booking
Levy Fleets
8% of car-sharing revenue on direct bookings
Turo
10–30% of every trip, set by the host earnings plan
Fixed monthly cost
Levy Fleets
$0 on Managed — you pay 8% only when a trip earns. Per-vehicle plans from $3/vehicle/mo if you prefer a flat rate.
Turo
None — Turo charges no monthly or listing fee, only the 10–30% per trip
Marketplace reach
Levy Fleets
Levy’s peer-to-peer marketplace lists your cars to riders browsing by location and date, alongside your own direct channel
Turo
Millions of users across four countries — the largest audience in the category
Who owns the customer
Levy Fleets
You — rider accounts, contact details, and repeat business are yours
Turo
Turo — the guest is a marketplace customer, not yours to re-market to
Setup fee
Levy Fleets
$0
Turo
$0
Damage responsibility
Levy Fleets
Set by your own commercial policy, chosen once with your carrier
Turo
$250, $1,500, or $2,750 depending on the plan — lower commission means higher exposure
Pricing control
Levy Fleets
You set daily, hourly, weekly, mileage, deposit, and cancellation terms
Turo
You set rates, but within marketplace policy, algorithmic surfacing, and guest-facing fee structures
Vehicle Access & Handoff
Remote unlock
Levy Fleets
Guestpass: time-gated guest links with unlock, lock, and find, on any vehicle whose access path is configured
Turo
Turo Go, limited to eligible vehicles and markets
Access gating
Levy Fleets
Guest phone OTP, device-binding signals, host-controlled ID gate, trip window, and post-trip lock grace
Turo
Marketplace guest verification; unlock availability depends on Turo Go eligibility
Typical handoff today
Levy Fleets
Self-serve during the trip window, with physical-key fallback instructions in the pass
Turo
In-person meet, lockbox, or the vehicle’s own OEM app for most hosts
Connected-vehicle coverage
Levy Fleets
Smartcar/OEM across 40+ car brands, Uconnect, Linka, and supported hardware paths
Turo
Not a connected-vehicle platform — no telematics or immobilization layer for hosts
Failed-unlock handling
Levy Fleets
Guest sees fallback instructions and support actions; host sees provider response, timestamp, and audit trail
Turo
Host and guest coordinate directly through marketplace messaging
Hardware required
Levy Fleets
None for OEM-compatible model years; hardware only where the OEM path is unavailable
Turo
None — but also no fleet-wide vehicle control
Fleet Operations
Fleet dashboard
Levy Fleets
Live vehicle status, bookings, utilization, revenue, and maintenance in one place
Turo
Host dashboard covering listings, trips, and earnings on Turo only
Condition reports
Levy Fleets
Structured pre- and post-trip condition reports with photo documentation
Turo
Trip photos captured in-app and used in the claims process
AI damage detection
Levy Fleets
Google Gemini AI reviews check-in and check-out photos for new damage
Turo
Manual review inside the Turo claims workflow
Damage reports & review queue
Levy Fleets
Damage reports route to a review queue on the subaccount and require an outcome to close
Turo
Claims are filed with and adjudicated by Turo
Mixed fleets
Levy Fleets
Cars, scooters, e-bikes, mopeds, golf carts, and LSVs on one dashboard
Turo
Cars only
Multi-channel operation
Levy Fleets
Direct bookings run in Levy while your marketplace listings continue independently
Turo
Turo trips only — no view of your other channels
Toll and violation handling
Levy Fleets
Built-in toll pipeline and violation tracking with assignment to the responsible renter
Turo
Turo processes tolls and citations through the trip and reimbursement flow
Team access
Levy Fleets
Role-based access for admins, operators, and field staff with audit trails
Turo
Host account access; larger commercial hosts get additional team tooling
Trust, Verification & Risk
Identity verification
Levy Fleets
Built-in ID verification (document + selfie) with no per-check fee, plus a host-controlled gate before unlock
Turo
Turo screens guests and decides eligibility — you inherit that decision
Insurance
Levy Fleets
Levy Cover binds per-trip coverage on P2P car trips where the subaccount opts in; otherwise your own commercial policy
Turo
Protection plans bundled into every trip by default, in every market
Who decides who drives
Levy Fleets
You do — your criteria, your rejections, your record of the decision
Turo
Turo does, by marketplace policy
Dispute and chargeback handling
Levy Fleets
Managed plans handle Stripe disputes, evidence submission, and chargeback defense
Turo
Turo handles payment disputes as the merchant of record
Audit trail
Levy Fleets
Page views, OTP attempts, command denials, provider responses, revokes, and support actions per session
Turo
Trip history and in-app message log
Rental agreement
Levy Fleets
Your own agreement, e-signed per trip and stored with the booking
Turo
Turo’s terms govern the trip
Platform Risk & Independence
Channel concentration
Levy Fleets
A direct channel you control, running alongside whatever marketplaces you list on
Turo
A single channel that supplies demand, payments, insurance, and policy at once
Exposure to platform exit
Levy Fleets
Your booking page, customer list, and vehicle access survive any marketplace decision
Turo
Turo is financially far healthier than Getaround was — but the structural exposure is the same shape
Policy and commission changes
Levy Fleets
Your rates and terms change when you change them
Turo
Host earnings plans were restructured effective January 7, 2026 — terms are the marketplace’s to set
Portability of your business
Levy Fleets
Customer records, booking history, and vehicle data export from Levy
Turo
Reviews, ratings, and guest relationships stay with the marketplace
Scale and reach
Levy Fleets
Growing marketplace and operator base
Turo
Millions of users across the US, Canada, UK, and Australia
Category
Levy Fleets
Turo
| Category | Levy Fleets | Turo |
|---|---|---|
| Business Model & Economics | ||
| What it fundamentally is | A peer-to-peer marketplace plus the fleet software underneath it — listings, booking, handoff, operations, payments | A two-sided marketplace that supplies reach and takes a cut of it |
| Cost per booking | 8% of car-sharing revenue on direct bookings | 10–30% of every trip, set by the host earnings plan |
| Fixed monthly cost | $0 on Managed — you pay 8% only when a trip earns. Per-vehicle plans from $3/vehicle/mo if you prefer a flat rate. | None — Turo charges no monthly or listing fee, only the 10–30% per trip |
| Marketplace reach | Levy’s peer-to-peer marketplace lists your cars to riders browsing by location and date, alongside your own direct channel | Millions of users across four countries — the largest audience in the category |
| Who owns the customer | You — rider accounts, contact details, and repeat business are yours | Turo — the guest is a marketplace customer, not yours to re-market to |
| Setup fee | $0 | $0 |
| Damage responsibility | Set by your own commercial policy, chosen once with your carrier | $250, $1,500, or $2,750 depending on the plan — lower commission means higher exposure |
| Pricing control | You set daily, hourly, weekly, mileage, deposit, and cancellation terms | You set rates, but within marketplace policy, algorithmic surfacing, and guest-facing fee structures |
| Vehicle Access & Handoff | ||
| Remote unlock | Guestpass: time-gated guest links with unlock, lock, and find, on any vehicle whose access path is configured | Turo Go, limited to eligible vehicles and markets |
| Access gating | Guest phone OTP, device-binding signals, host-controlled ID gate, trip window, and post-trip lock grace | Marketplace guest verification; unlock availability depends on Turo Go eligibility |
| Typical handoff today | Self-serve during the trip window, with physical-key fallback instructions in the pass | In-person meet, lockbox, or the vehicle’s own OEM app for most hosts |
| Connected-vehicle coverage | Smartcar/OEM across 40+ car brands, Uconnect, Linka, and supported hardware paths | Not a connected-vehicle platform — no telematics or immobilization layer for hosts |
| Failed-unlock handling | Guest sees fallback instructions and support actions; host sees provider response, timestamp, and audit trail | Host and guest coordinate directly through marketplace messaging |
| Hardware required | None for OEM-compatible model years; hardware only where the OEM path is unavailable | None — but also no fleet-wide vehicle control |
| Fleet Operations | ||
| Fleet dashboard | Live vehicle status, bookings, utilization, revenue, and maintenance in one place | Host dashboard covering listings, trips, and earnings on Turo only |
| Condition reports | Structured pre- and post-trip condition reports with photo documentation | Trip photos captured in-app and used in the claims process |
| AI damage detection | Google Gemini AI reviews check-in and check-out photos for new damage | Manual review inside the Turo claims workflow |
| Damage reports & review queue | Damage reports route to a review queue on the subaccount and require an outcome to close | Claims are filed with and adjudicated by Turo |
| Mixed fleets | Cars, scooters, e-bikes, mopeds, golf carts, and LSVs on one dashboard | Cars only |
| Multi-channel operation | Direct bookings run in Levy while your marketplace listings continue independently | Turo trips only — no view of your other channels |
| Toll and violation handling | Built-in toll pipeline and violation tracking with assignment to the responsible renter | Turo processes tolls and citations through the trip and reimbursement flow |
| Team access | Role-based access for admins, operators, and field staff with audit trails | Host account access; larger commercial hosts get additional team tooling |
| Trust, Verification & Risk | ||
| Identity verification | Built-in ID verification (document + selfie) with no per-check fee, plus a host-controlled gate before unlock | Turo screens guests and decides eligibility — you inherit that decision |
| Insurance | Levy Cover binds per-trip coverage on P2P car trips where the subaccount opts in; otherwise your own commercial policy | Protection plans bundled into every trip by default, in every market |
| Who decides who drives | You do — your criteria, your rejections, your record of the decision | Turo does, by marketplace policy |
| Dispute and chargeback handling | Managed plans handle Stripe disputes, evidence submission, and chargeback defense | Turo handles payment disputes as the merchant of record |
| Audit trail | Page views, OTP attempts, command denials, provider responses, revokes, and support actions per session | Trip history and in-app message log |
| Rental agreement | Your own agreement, e-signed per trip and stored with the booking | Turo’s terms govern the trip |
| Platform Risk & Independence | ||
| Channel concentration | A direct channel you control, running alongside whatever marketplaces you list on | A single channel that supplies demand, payments, insurance, and policy at once |
| Exposure to platform exit | Your booking page, customer list, and vehicle access survive any marketplace decision | Turo is financially far healthier than Getaround was — but the structural exposure is the same shape |
| Policy and commission changes | Your rates and terms change when you change them | Host earnings plans were restructured effective January 7, 2026 — terms are the marketplace’s to set |
| Portability of your business | Customer records, booking history, and vehicle data export from Levy | Reviews, ratings, and guest relationships stay with the marketplace |
| Scale and reach | Growing marketplace and operator base | Millions of users across the US, Canada, UK, and Australia |
What the commission difference is actually worth
The comparison that matters is not "Turo vs Levy" — it is what happens to the share of your trips you can move to a direct channel. These figures assume the Turo "Balanced" plan at 20%, and Levy at 8% on direct bookings.
5 cars
Counter time today
~$75K/yr gross, 30% moved direct
Staff time recovered
$2,700/yr kept
Levy at $16/bike/mo
$1,800/yr at 8% on $22.5K direct
15 cars
Counter time today
~$225K/yr gross, 40% moved direct
Staff time recovered
$10,800/yr kept
Levy at $16/bike/mo
$7,200/yr at 8% on $90K direct
40 cars
Counter time today
~$600K/yr gross, 50% moved direct
Staff time recovered
$36,000/yr kept
Levy at $16/bike/mo
$24,000/yr at 8% on $300K direct
Savings shown are the commission difference on the direct share only (20% → 8%). They do not count the value of owning the customer list, which is the part that compounds. Payment processing and any third-party verification or connected-car costs are separate on both platforms.
Feature Comparison
Consumer-facing marketplace riders can browse and book from
Levy Fleets
Turo
Turo’s audience is far larger; Levy’s marketplace is yours rather than rented — Levy: cars, not RVs or towables; a smaller audience than Turo
Bundled per-trip protection plan
Levy Fleets
Turo
Turo bundles it on every trip; Levy Cover covers P2P car trips and needs subaccount opt-in
Guest screening before booking
Levy Fleets
Turo
Turo decides eligibility by marketplace policy; on Levy you set the bar — Levy: you set the eligibility bar rather than inheriting marketplace policy
Direct bookings with no marketplace commission
Levy Fleets
Turo
You own the customer relationship
Levy Fleets
Turo
Remote unlock on your whole fleet
Levy Fleets
Turo
Turo Go, eligible vehicles and markets only
Time-gated guest access links
Levy Fleets
Turo
Guest phone OTP + device binding before unlock
Levy Fleets
Turo
Host-controlled ID gate before unlock
Levy Fleets
Turo
Connected-car integration layer (Smartcar/OEM)
Levy Fleets
Turo
Live GPS and vehicle telemetry
Levy Fleets
Turo
AI damage detection on trip photos
Levy Fleets
Turo
Structured pre/post-trip condition reports
Levy Fleets
Turo
Damage report review queue with required outcome
Levy Fleets
Turo
Your own rental agreement, e-signed per trip
Levy Fleets
Turo
Your own pricing, mileage, and deposit rules
Levy Fleets
Turo
Mixed fleets (cars + scooters + bikes + carts)
Levy Fleets
Turo
Built-in toll and violation handling
Levy Fleets
Turo
Full API access and webhooks
Levy Fleets
Turo
Role-based team access with audit trails
Levy Fleets
Turo
Customer and booking data export
Levy Fleets
Turo
Reviews and ratings on a public listing profile
Levy Fleets
Turo
In-app host/guest messaging
Levy Fleets
Turo
Airport and delivery demand channels
Levy Fleets
Turo
Feature
Levy Fleets
Turo
| Feature | Levy Fleets | Turo |
|---|---|---|
| Consumer-facing marketplace riders can browse and book from | Turo’s audience is far larger; Levy’s marketplace is yours rather than rented — Levy: cars, not RVs or towables; a smaller audience than Turo | |
| Bundled per-trip protection plan | Turo bundles it on every trip; Levy Cover covers P2P car trips and needs subaccount opt-in | |
| Guest screening before booking | Turo decides eligibility by marketplace policy; on Levy you set the bar — Levy: you set the eligibility bar rather than inheriting marketplace policy | |
| Direct bookings with no marketplace commission | ||
| You own the customer relationship | ||
| Remote unlock on your whole fleet | Turo Go, eligible vehicles and markets only | |
| Time-gated guest access links | ||
| Guest phone OTP + device binding before unlock | ||
| Host-controlled ID gate before unlock | ||
| Connected-car integration layer (Smartcar/OEM) | ||
| Live GPS and vehicle telemetry | ||
| AI damage detection on trip photos | ||
| Structured pre/post-trip condition reports | ||
| Damage report review queue with required outcome | ||
| Your own rental agreement, e-signed per trip | ||
| Your own pricing, mileage, and deposit rules | ||
| Mixed fleets (cars + scooters + bikes + carts) | ||
| Built-in toll and violation handling | ||
| Full API access and webhooks | ||
| Role-based team access with audit trails | ||
| Customer and booking data export | ||
| Reviews and ratings on a public listing profile | ||
| In-app host/guest messaging | ||
| Airport and delivery demand channels |
When to Choose Each Platform
Choose Levy Fleets if you...
- You already have repeat renters, referrals, or corporate accounts and are paying commission on demand you generated yourself
- You want remote, self-serve handoff across your whole fleet instead of only on Turo Go-eligible cars
- You want to set your own pricing, mileage rules, deposits, and cancellation terms
- You want the customer list, booking history, and vehicle data to be yours and exportable
- You run cars alongside scooters, bikes, mopeds, or golf carts and want one dashboard
- You want structured condition reports, AI damage detection, and a damage review queue with real outcomes
- You have seen what single-channel dependency did to Getaround hosts and want a channel you control
Choose Turo if you...
- Audience size is what you need most right now — Turo’s reach is larger than any single operator’s marketplace listing
- You do not want to arrange your own commercial insurance and value a bundled per-trip protection plan
- You want zero fixed cost and are comfortable paying commission only when the car actually rents
- You do not want to run guest screening, payments, payouts, or refunds yourself
- You are entering a new city with no local customer base and need Turo’s reach to fill the calendar
Why Operators Choose Levy Over Turo
Levy takes 8% of car-sharing revenue on direct bookings — not 10–30% of every trip
You own the customer: the rider account, the contact details, and the repeat business are yours
Guestpass gives verified guests remote unlock on your own vehicles, without depending on Turo Go eligibility
Your pricing, cancellation terms, mileage rules, and deposits are yours to set — not marketplace policy
A marketplace can exit a market and strand you; Getaround did exactly that to US hosts in February 2025
One dashboard covers cars alongside scooters, bikes, mopeds, and golf carts if your fleet is mixed
Adding a direct channel takes about two to three weeks
Nothing about your Turo listings changes during this. The goal is a second channel running in parallel, not a migration off the marketplace.
1
Step 1
Connect the vehicles
Add the cars to Levy Fleets and connect the access path for each one — Smartcar/OEM for compatible model years, or supported hardware where the OEM route is unavailable. This is what makes remote handoff possible later.
2
Step 2
Set up your direct booking terms
Configure daily and hourly rates, mileage rules, deposits, cancellation policy, the rental agreement, and ID verification requirements. These are yours to set rather than inherited from marketplace policy.
3
Step 3
Turn on Guestpass and take direct bookings
Issue time-gated guest passes for the trips you book directly. Guests verify their phone, you mark ID verification complete, and unlock is enabled only inside the trip window. Point repeat renters and referrals at the direct channel first; leave Turo running for everything else.
Questions from operators considering the switch
Does Levy replace Turo?
It can, but it should not on day one. Levy has its own peer-to-peer marketplace, so your cars can be listed and booked there as well as on your direct channel — but Turo’s audience is larger, and walking away from it immediately means walking away from bookings you already have. Almost every operator who uses Levy for cars keeps their Turo listings running and shifts the mix over time, so a growing share of revenue does not carry a 10–30% commission.
Is Levy Guestpass an official Turo integration?
No. Guestpass is a host-managed access layer inside Levy Fleets. It does not connect to Turo’s systems, does not read Turo calendars or messages, and does not imply Turo approval. Hosts remain responsible for following marketplace rules, completing the ID verification their channel requires, and keeping a physical key fallback available.
How much does Levy cost for cars?
Car-sharing and direct rental bookings run on an 8% platform fee with no setup fee. Guestpass access plans start at $29/month for 25 sessions, $99/month for 125, and $249/month for 500, with per-session overage beyond the included volume. Payment processing and any third-party verification or connected-car provider costs are separate and shown transparently.
What happens to my Turo reviews and ratings if I go direct?
They stay on Turo, and that is a real cost of the direct channel — a new booking page starts without the social proof your Turo profile has accumulated. This is the main reason to run both rather than switch. Direct bookings work best with renters who already know you: repeat customers, referrals, local corporate accounts, and insurance replacement work.
Can Levy pull my Turo bookings into one calendar?
Yes, through iCal. Levy syncs external calendars per vehicle from Turo, Getaround, Outdoorsy, or any custom iCal feed, with configurable buffer hours before and after each blocked window, and publishes its own feed the marketplace can subscribe to — so a direct booking blocks the Turo calendar and vice versa. What Levy does not do is scrape marketplace messages or guest data; only the availability feed is exchanged.
What is the risk of staying only on a marketplace?
Concentration. Getaround shut down its entire US operation in February 2025 with roughly a day of notice, cancelling future bookings and taking HyreCar down with it. Hosts who had built their whole business on that channel lost their demand, their booking system, and their keyless hardware at once. A direct channel does not have to be your largest channel to be worth having — it has to exist before you need it.
About Turo
Turo is the dominant peer-to-peer car sharing marketplace in the US, Canada, the UK, and Australia — the "Airbnb for cars" that actually reached scale. Hosts list vehicles, Turo supplies demand, payments, and a protection plan, and takes 10–30% of every trip depending on how much damage responsibility the host accepts. A large share of Turo’s most active hosts are no longer hobbyists: they are professional fleet operators running 10–200+ vehicles as a business. Levy runs its own peer-to-peer marketplace — riders browse and book cars from local hosts with per-trip protection, instant book, reviews, and in-app messaging — alongside the fleet software underneath it, so listings, handoff, and operations stop depending on one channel at a 10–30% take.
Turo Features
- Large built-in demand — the biggest source of car rental bookings for independent operators in the US
- Protection plans with liability coverage bundled into the trip price
- Guest identity screening and eligibility checks handled by Turo
- Payments, payouts, and refunds handled end to end
- In-app messaging between host and guest
- Trip photos and damage claim workflow
- Dynamic pricing suggestions and automated pricing tools
- Host dashboard with earnings, trips, and vehicle listings
- Delivery and airport pickup options
- Commercial host programs for larger fleets
- Turo Go keyless entry on a limited set of eligible vehicles and markets
- Guest reviews and host ratings
Turo Pricing
Turo charges hosts no monthly or listing fee. Instead it takes a percentage of each trip, set by the host earnings plan, and the plans trade commission against damage responsibility. As of the plan structure effective January 7, 2026: "More peace of mind" pays the host 70% (Turo takes 30%) with $250 of damage responsibility; "Balanced" pays 80% (Turo takes 20%) with $1,500 damage responsibility; "More earnings" pays 90% (Turo takes 10%) with $2,750 damage responsibility. There is no plan that combines a high host share with low damage exposure. Plans and terms vary by market and change over time — hosts should confirm the current plan in their Turo dashboard.
Ready to Launch Your Fleet?
See why operators of all sizes choose Levy Fleets. Flexible pricing, full feature set on every plan, and US-based support included.