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BLOOM vs Joyride
An independent comparison of two fleet management platforms to help you choose the right fit for your business.
BLOOM
Dania Beach, Florida, USA
Joyride
Toronto, Canada
BLOOM vs Joyride: What You Need to Know
BLOOM (Dania Beach, Florida, est. 2018) is a bike- and scooter-focused sharing platform targeting campuses, hospitality, and municipalities at $5/device/month with a ceiling of 1,000+ vehicles. Joyride (Toronto, Canada, est. 2014) is a substantially larger and more technically ambitious platform built around its proprietary Neon IoT hardware with on-device AI computing, serving fleets from 5 vehicles to 500,000+ through a tiered subscription that starts at $900/month for 50 vehicles (Grow plan) — already well above BLOOM's per-device cost at that scale. Joyride's defining differentiation is vehicle type breadth: golf carts, LSVs, e-bikes, scooters, and mobility ECVs all run on the same platform through its Yamaha-backed GOAT franchise model and the Revii scan-and-go system, making it the dominant choice for resorts and country clubs that operate mixed fleets across a campus. The $900/month minimum also signals that Joyride is not designed for small operators — a 10-vehicle campus shuttle program would be far better served by BLOOM's $5/device entry point, while a 200-vehicle golf cart and e-bike resort operation would find Joyride's specialization and AI analytics worth the premium.
Bottom Line
Joyride is the superior platform for resort, golf, and LSV operators who need multi-vehicle-type fleet management with AI analytics and a proven franchise model; BLOOM is the more accessible and cost-effective option for operators with standard bike and scooter fleets under 1,000 vehicles.
Key Differences
Vehicle type support
Joyride explicitly supports golf carts, LSVs, ECVs (medical mobility scooters), e-bikes, and scooters through a single platform. BLOOM focuses on bikes and scooters and does not advertise multi-vehicle-type fleet management.
Pricing at scale
Joyride's Grow plan starts at $900/month for up to 50 vehicles, equating to $18/vehicle/month — significantly above BLOOM's $5/device/month Premium pricing at the same fleet size.
IoT hardware proprietary stack
Joyride's Neon hardware with on-device AI computing is their own proprietary system, tightly integrated with the platform. BLOOM uses QR-based and BLE lock integrations that work with third-party hardware.
Franchise and global scale
Joyride's GOAT franchise model and Yamaha backing have put the platform in 450+ markets globally. BLOOM serves operators directly and does not have a comparable franchise expansion infrastructure.
Medical and accessibility vehicles
Joyride's ECV (electric convenience vehicle) rental capability serves medical mobility and accessibility use cases — a segment BLOOM has not addressed.
Platform Overview
About BLOOM
BLOOM is an open sharing ecosystem for bike, e-scooter, and EV sharing programs. Backed by over 1,000 deployments ranging from Fortune 500 campuses to national parks, BLOOM supports docked and dockless systems, free and fee-based models, and public and private networks. Notable clients include Kaiser Permanente, Thermo Fisher Scientific, Charles Schwab, and Yosemite National Park. The platform uses BLE lock and IoT hardware integrations with a tiered pricing model.
About Joyride
Joyride is a Yamaha-backed connected mobility platform powering 450+ markets globally. In November 2024, they launched Revii, a scan-and-go platform for golf carts and LSVs. In 2025, they introduced Neon, their proprietary IoT device with AI computing for lightweight vehicles. They support golf carts, low-speed vehicles, e-bikes, e-scooters, medical mobility scooters, and utility vehicles.
Side-by-Side Comparison
| Category | BLOOM | Joyride |
|---|---|---|
| Company | ||
| Headquarters | Dania Beach, Florida, USA | Toronto, Canada |
| Founded | 2018 | 2014 |
| Website | https://bloomsharing.com | https://joyride.city |
| Pricing | ||
| Pricing Model | Tiered by fleet size with per-device fees | Tiered monthly subscription + franchise licensing |
| Starting Price | $5/device/month (Premium) | $900/month (Grow plan, up to 50 vehicles) |
| Scale & Hardware | ||
| Fleet Size Range | 1-1,000+ vehicles | 5-500,000+ vehicles |
| Hardware Provided | Yes — bundled | Yes — bundled |
| IoT Approach | Free plan uses mechanical locks only. Premium tier adds BLE lock support. Enterprise tier supports GPS, IoT, and custom hardware integrations. Hardware available through BLOOM shop (connected scooters from $699 each, minimum pod of 5). | Provides proprietary Neon IoT hardware (launched 2025) with 24/7 telematics, AI computing, and same-day setup. Also supports hardware-agnostic integrations through the platform. |
How Does Levy Fleets Compare to Both?
Before deciding between BLOOM and Joyride, consider Levy Fleets — a turnkey platform that delivers enterprise-grade features at a fraction of the cost, with no tiered feature gates on any plan.
| Category | Levy Fleets | BLOOM | Joyride |
|---|---|---|---|
| Starting Price | $250/mo | $5/device/month (Premium) | $900/month (Grow plan, up to 50 vehicles) |
| Pricing Model | Revenue share, per-vehicle, or self-managed — your choice | Tiered by fleet size with per-device fees | Tiered monthly subscription + franchise licensing |
| Feature Gating | None — full features on every plan | Varies by tier | Varies by tier |
| Minimum Fleet Size | No minimum | 1 | 5 |
| Setup Fees | $0 (white-label optional at $2,750) | Varies | Varies |
| Support | 24/7 US-based, included on all plans | Varies by plan | Varies by plan |
| Hardware Included | Yes — IoT pre-installed on all vehicles | Yes | Yes |
Levy Fleets includes payment processing, chargebacks, rider support, ID verification, push notifications, and marketing analytics on every plan — features that BLOOM and Joyride either gate behind premium tiers or charge extra for.
Feature Comparison
| Feature | BLOOM | Joyride |
|---|---|---|
| BLOOM Features | ||
| BLOOM rider mobile app (iOS & Android) | ||
| QR-based asset management | ||
| Custom user approval rules | ||
| Geo-fencing capabilities (Premium+) | ||
| Location-based advertising (Premium+) | ||
| Usage reporting and heat maps | ||
| Service alerts and maintenance images | ||
| Custom enrollment emails and notifications | ||
| Custom system terms and conditions | ||
| Docked and dockless system support | ||
| BLE lock integration (Premium+) | ||
| Municipal system support (Enterprise) | ||
| Joyride Unique Features | ||
| Neon proprietary IoT hardware with AI computing | ||
| White-label branded rider apps | ||
| Backend fleet management dashboard | ||
| In-field operator app | ||
| Keyless vehicle access | ||
| Real-time GPS tracking and monitoring | ||
| AI-powered analytics | ||
| Dynamic pricing | ||
| Ride Pass (daily, weekly, monthly, annual subscriptions) | ||
| Apple Pay and Google Pay | ||
| Open API for integrations | ||
| Multi-vehicle type support (golf carts, LSVs, e-bikes, scooters, ECVs) | ||
| Revii scan-and-go platform | ||
| GOAT franchise model for turnkey launch | ||
Pricing Breakdown
BLOOM Pricing
Free plan: $0 for fleets under 10 vehicles (mechanical locks, no rental charges allowed, in-app branding only). Premium plan: $0 with BLOOM fleet purchase or $5/device/month (BLE locks, rental charges permitted, geo-fencing, location-based ads, custom branding; minimum monthly fees may apply). Enterprise plan: Custom pricing for 100+ vehicle fleets (GPS/IoT hardware, white-label, municipal support).
Joyride Pricing
Grow: $900/month for up to 50 vehicles ($10/vehicle/mo after). Scale: $2,500/month for up to 150 vehicles ($8/vehicle/mo after). Pro: $5,000/month for up to 300 vehicles ($6/vehicle/mo after). Enterprise: custom pricing. Revii (non-white-label shared app for <50 vehicles): pricing not published, contact sales. GOAT franchise model: 20% monthly licensing fee for fleets under 50 scooters, scaling down to 10% for 300+ scooters, plus $8.50/scooter/month operational fee. Hardware costs separate. Typical startup costs ~$50,000 for 50 scooters including hardware (~$650/scooter), insurance, permits, and software.
When to Choose Each Platform
Choose BLOOM if you...
- Your fleet consists of standard bikes or scooters and you want an accessible $5/device/month pricing model
- You operate a small-to-mid fleet (under 200 vehicles) on a single campus, hotel property, or municipal program
- You want location-based advertising, custom enrollment rules, and municipal system support in a single platform
- You need both docked and dockless vehicle support without paying for a higher-tier plan
- Your budget doesn't support $900+/month minimums and you need proportional per-device economics
- You are deploying a US municipal or national park program that needs Enterprise tier municipal compliance
Choose Joyride if you...
- You operate a golf course, country club, or resort with a mixed fleet of golf carts, LSVs, and e-bikes
- You need AI-powered analytics, dynamic pricing, and the Neon IoT hardware stack in a single integrated system
- You want the GOAT franchise model with a proven playbook and Yamaha institutional backing
- You manage medical mobility (ECV) rentals alongside recreational vehicles on the same platform
- You plan to scale to multiple locations globally and want a platform already operating in 450+ markets
- You need the Revii scan-and-go system for rapid, low-friction golf cart and LSV deployments
Looking for an Alternative to Both BLOOM and Joyride?
Levy Fleets offers a turnkey fleet management solution with flexible pricing — revenue share (20% of GMV), per-vehicle ($25/mo), or self-managed — and the same full feature set on every plan. No tiered feature gates, no minimum fleet sizes, and US-based 24/7 support included.